Our Story

TOOTHLESS COFFEE is a Malaysia-based company established in 2016.

Our vision: “Unlock the great taste of greater coffees together!”

TOOTHLESS COFFEE is a Malaysia-based company established in 2016.

Our vision: “Unlock the great taste of greater coffees together!”

TOOTHLESS COFFEE is a distinctive brand that stands out in the competitive world of coffee by promising to deliver only the highest quality coffee sourced from diverse regions around the globe. With a commitment to excellence, TOOTHLESS COFFEE ensures that there is no compromise when it comes to quality, price, and convenience, all aimed at enhancing customer enjoyment and satisfaction.

The brand is the brainchild of Mr. Edward Choo, a passionate coffee enthusiast and founder who is deeply dedicated to the art of coffee sourcing and roasting. Mr. Choo’s vision revolves around creating a meaningful connection between the farms where the coffee is grown and the customers who savor it. He believes that every cup of coffee tells a story, and he strives to ensure that story is one of quality and authenticity.

TOOTHLESS COFFEE takes great care in sourcing its green beans, meticulously selecting them from farmers around the world who share a commitment to sustainable and ethical practices. This global network of farmers is not just a supply chain; it’s a community that TOOTHLESS COFFEE nurtures, fostering relationships that benefit both the producers and the consumers.

Once the green beans are sourced, they undergo a rigorous roasting process that is carefully monitored to bring out the best flavor characteristics. The brand prides itself on its meticulous hand-sorting and cupping process, which is conducted by skilled roasters who have a keen understanding of flavor profiles. This stringent quality control ensures that each batch of coffee not only meets but exceeds customer expectations, allowing coffee lovers to experience a rich array of taste notes in every cup.

In summary,

"TOOTHLESS COFFEE is not just about selling coffee; it is about cultivating a deeper appreciation for the beverage through quality sourcing, expert roasting, and a commitment to customer satisfaction. "

Whether you are a casual drinker or a coffee connoisseur, TOOTHLESS COFFEE invites you to enjoy a truly exceptional coffee experience that connects you to the origins of your brew.

Our Head Roaster

Mr. Edward Choo’s journey into the coffee industry began with his deep curiosity for crafting the perfect cup of coffee. This passion propelled him into the roasting sector, ultimately leading him to become a prominent figure in the Malaysian coffee scene. His commitment to excellence has not only enriched his own skills but has also significantly contributed to the growth and recognition of the Malaysian coffee industry as a whole.

Since 2015, Mr. Edward has been actively involved as a judge in various national coffee competitions, both locally and internationally. His extensive experience includes serving as a head judge, sensory judge, visual judge, and technical judge, showcasing his multifaceted expertise in evaluating coffee. This breadth of experience has solidified his reputation as a leading authority in the field. In addition to his judging roles, Mr. Edward is dedicated to fostering the next generation of coffee professionals by offering coaching services to competition candidates, sharing his knowledge and insights to help them excel.

Moreover, Mr. Edward holds the prestigious title of certified World Judge (WCE) in sensory evaluation for the World Barista Championship (WBC) and the World Brewers Cup (WBrC), as well as visual judging for the World Latte Art Championship (WLAC). These certifications reflect his deep understanding of coffee tasting and presentation, underscoring his commitment to the craft. He is also well versed in the Coffee Roasting Championships and also takes pride and dedication in Coffee in Good Spirits as well.

With nine years of hands-on roasting experience, Mr. Edward has actively participated in numerous roasting competitions held in Vietnam, Taiwan, and Malaysia. His continuous efforts and relentless pursuit of knowledge have driven him to refine his skills further, allowing him to create coffee that is not only significant in sweetness but also rich in flavor. Mr. Edward has also taken part in Malaysia Barista Championship and also Iron tongue Competition during this coffee trails which has also made his understanding in tasting and calibration into a very defined skill.

Mr. Edward’s journey is a testament to his dedication to the art of coffee and his desire to elevate the coffee experience for others. By embracing both competition and education, he aims to inspire and motivate fellow coffee enthusiasts to appreciate the nuances of this beloved beverage, ensuring that every cup they enjoy is a celebration of quality and craftsmanship.